Licensed for Distribution

Using VMware Disruption to Jump-Start I&O Transformation

20 August 2025 - ID G00838341 - 12 min read
By Paramita Das, Thomas Bittman,
VMware has been the backbone of the infrastructure strategy for many enterprises. Broadcom’s pricing and licensing changes mean heads of I&O must not only assess alternatives but also rethink their strategies around cloud, containerization, edge and AI.

Overview


Key Findings

  • Enterprises have relied heavily on VMware for infrastructure and operations for decades, but Broadcom’s changes to VMware pricing and licensing are making the price of lock-in apparent.
  • I&O faces growing strategic pressure to be more agile, and technologies like cloud computing, containers, edge and now AI require significant effort and investment. Yet, VMware’s mature virtualization and private cloud portfolio has to date enabled organizations to sidestep deeper strategic change, a key reason many have been slow to modernize.
  • Transitioning to any VMware alternative will require a certain degree of reengineering and reskilling along with significant investment of money, time and effort.

Recommendations

  • Break the inertia that has defined enterprise infrastructure for two decades by using the VMware disruption as an opportunity to change directions and build a new infrastructure strategy.
  • Accelerate migration to the public cloud and enhance I&O’s cloud management capabilities.
  • Build container management and automation tooling and expertise.
  • Modernize distributed sites away from traditional server virtualization toward edge computing platforms.
  • Invest in an AI-first strategy for I&O by investing in the people, process and technology capabilities to facilitate experimentation and speed AI delivery.

Strategic Planning Assumptions


By 2028, more than 90% of projects involving new development and refactoring of legacy applications will use container technology, up from less than 25% in 2024.
By 2029, 30% of enterprises will be using edge computing platform software or services for their edge computing architecture.
By 2030, successful AI-first heads of I&O will spend more time working with AI than with people.

Introduction


Broadcom’s acquisition of VMware has unexpectedly disrupted many I&O organizations, which will require increased investment no matter which options are chosen. This creates an inflection point and an opportunity to make a more strategic shift.
Enterprises can choose to stay with VMware. This is the easiest option, but it will cost more over time. Broadcom’s offerings will tightly focus on VMware Cloud Foundation (VCF), which will push enterprises into deeper strategic lock-in with VMware for infrastructure, operations and automation. More than likely, a decision to stay will delay the need for strategic change while increasing lock-in and making future changes harder.
Enterprises could choose a VMware alternative. This seems appealing but it just moves the lock-in elsewhere. There are no complete replacements for VMware capabilities and options that are close in capabilities cost about the same and may require complete hardware replacement. Migration is not free and takes time. Options that are less capable may cost less but require investments in training, staff time and likely software changes. At best, the enterprise will be spending money, time and skills to stay in the same position.
VMware has been a solid technology foundation for enterprises for decades, but in many ways, VMware has made it easy to avoid necessary strategic changes.
Infrastructure strategies have often been defined by VMware capabilities rather than by business requirements.
Instead of making a tactical “stay or switch” decision, heads of I&O should use the disruption as an opportunity to first reexamine their infrastructure strategy. Where does I&O need to be in five years? A few of the fundamental questions that should be answered are:
  • How should I&O deliver and/or manage cloud computing?
  • What technologies and capabilities would deliver modern capabilities for developers?
  • What role should I&O play in the growing digital edge?
  • How should I&O operations evolve with improving AI-based solutions?
Once these questions are answered, the decision to stay with VMware or switch needs to be a part of the roadmap to the new strategy. This could lead to staying with VMware but reducing dependencies over time, limiting VMware to a certain set of applications, migrating/refactoring some applications away from VMware rapidly, etc. Regardless, rather than letting a VMware decision decide your strategy, heads of I&O should decide their strategy first and turn a tactical disruption into a step in a more strategic, possibly transformative plan.
There are at least four strategic actions (see Figure 1) that should be considered before making any decision about VMware. Each of these actions represent a more transformative change in I&O and an opportunity to build the skills, tooling and processes needed to jump-start modern I&O practices. Doing one (or more) of these should guide your stay-vs.-switch choice and reduce your strategic dependence on VMware:
For further guidance on creating an overall strategic plan for I&O, see Review and Update the Strategic Plan and Ignition Guide for Creating an I&O Strategy)

Analysis


Figure 1. Four Strategic Factors to Consider for I&O Before Making a VMware Decision
Gartner 2025
Four Strategic Factors to Consider for I&O Before Making a VMware Decision

Aggressively Adopt Cloud Computing

Back to top
VMware was instrumental in bringing virtualization mainstream, but deepening reliance on VMware created an inertia trap that kept many organizations locked into existing on-prem deployments — even as cloud computing began to redefine how applications were delivered. Broadcom’s price increases have made cloud computing options more financially appealing due to the following factors:
  • The cost of rearchitecting an application to be cloud-native has slowed cloud adoption but now it might be money well spent rather than continuing to pay higher VMware subscription fees.
  • While lifting-and-shifting applications to the cloud, without change, has been costly in the past, recent VMware price hikes have changed that equation, making lift-and-shift comparable to VMware on-prem in terms of overall cost.
  • Lifting-and-optimizing applications (leveraging a few cloud services) is cheaper than VMware in most cases (see Prefer Lift-and-Optimize for Cloud Migration From Broadcom [VMware]).
  • Lift-and-shift, lift-and-optimize and VMware as a service options (e.g., Azure VMware Solution, Google Cloud VMware Engine) are also viable interim solutions that can provide enough time to rearchitect an application to be fully cloud-native.
  • If an on-premises footprint is required, the distributed cloud offerings are maturing (e.g., AWS Outposts, Azure Local).
Whether it is led by enterprise architecture or I&O, the organizations should collaborate to create a cloud center of excellence (CCOE) as a starting point (see Ignition Guide to Building a Cloud Center of Excellence). The CCOE can aggressively determine best placement decisions for applications, and migration paths.
Applications ideal for public cloud include:
  • Workloads exhibit unpredictable demand spikes (e.g., seasonal traffic, analytics bursts)
  • Greenfield, dev/test or pilot environments require rapid provisioning and teardown
  • Workloads require a global reach.
Avoid public cloud migration for applications that have:
  • Strict data-sovereignty rules
  • Millisecond-level latency needs
  • The inability to absorb refactoring effort and egress costs make public cloud economics unpredictable (see How to Avoid Cloud Dissatisfaction)

Keep In Mind

Early adopters of cloud who viewed it primarily as a cost-cutting measure frequently encountered rampant resource sprawl and realized they were no less locked into escalating opex than they had been in capex. In the absence of adequate skills, tools and governance, the only recourse was to pour additional money into ad hoc rescue efforts. CCOE’s can provide the guidance, the governance and best practices to make a cloud migration efficient and effective.
Related Research:

Accelerate Containerization

In a VMware-centric set up, virtual machines are the standard unit of deployment and management. But new applications require a cloud-native infrastructure leveraging containers and Kubernetes for more agile development and scaling. For example, AI workloads naturally decompose into microservices — feature extraction, model serving, batch training — and container ecosystems have reached production readiness with robust security and enterprise support. Enabling containers can help I&O create consistent, reproducible environments from development through production, scale individual AI services on demand and integrate tightly with CI/CD pipelines to iterate models rapidly and safely. The shift does require upskilling DevOps teams to master Kubernetes, networking policies and cluster security, as well as investing in new monitoring, logging and governance tools to manage the complexity of distributed microservices.
This is most suitable when:
  • The development team is building new container-based applications or refactoring existing applications, and needs I&O support.
  • Organizations must support on-prem, public cloud and edge deployments using consistent tools and processes.
  • I&O needs to scale AI components (e.g., separate services for feature extraction, model scoring, data preprocessing).
However, a lack of Kubernetes and DevOps expertise — along with insufficient security and governance processes to operate at the granularity that containers demand — can become significant roadblocks. Small environments running only monolithic applications often find that containers introduce operational complexity without delivering proportional speed or scalability gains.
Related Research:

Modernize Distributed Sites to Edge Computing

Back to top
Many I&O organizations manage distributed or remote office, branch office (ROBO) sites using VMware. Usually they support branch office applications or closed-loop workloads (e.g., operational technology [OT] in factories, kiosks in stores). Requirements at the distributed sites are typically basic, running fairly predictable and stable workloads in virtual machines. However, these distributed sites are evolving to add more IoT devices, produce more local data and need more local processing. Workloads related to IoT and local data processing will rapidly grow. In addition, demand for more agile workloads and inference models are changing the nature of distributed deployments to be more flexible without requiring on-site IT staff. Edge AI is accelerating the demand (and opportunity) for edge processing as a part of a distributed computing architecture with back-end data centers or cloud (see 2025 Strategic Roadmap for Edge Computing). These workloads are driving more IT capabilities into the OT world, and in many cases, OT and line-of-business organizations are going around I&O and deploying net-new custom solutions.
The future of the branch office server is to continue to offer branch office applications and services but will increasingly be handling a growing amount of edge processing relating to IoT and edge AI.
A market has emerged for edge computing platforms (see Market Guide for Edge Computing Platforms) that support virtual machines and containers, but in zero-touch edge devices. Even Broadcom acknowledges the need for a new approach for edge locations, including its VMware Edge Compute Stack and the VMware Edge Cloud Orchestrator.
Edge computing platforms are for the edge what VMware was for the data center.
This is most suitable when:
  • There’s opportunity to improve existing operational technologies and/or add IoT
  • Interactions take place at the edge between people and/or things that are already digital or can be improved with digital processing
  • Edge data is growing and it’s better to put compute near the data than send it to a data center
  • AI can be used to automate, enhance a process or create new business value at the edge
  • There’s a need for near-real-time response at the edge for current or future workloads
  • The edge needs to tolerate temporary disconnection (not permanent disconnection)
Strategically, however, Broadcom is laser-focused on customers with large data centers who need rich data center virtualization and automation capabilities. This is not the edge. Rather than remaining with VMware, or replacing it with a like-for-like alternative, this disruption can be used to investigate edge computing platforms to replace and extend what VMware can do. This approach also strategically enables AI, containers and centralized management appropriate for a large number of edge locations (see 5 Things I&O Should Do Now for Edge Computing).
Heads of I&O using VMware for distributed sites should:
  • Use ROBO modernization to get I&O more proactively engaged and leading edge computing for the enterprise.
  • Work with the LOB to understand current and future edge application requirements with the goal of deploying a platform that enables extensibility.
  • Evaluate edge computing platform offerings as nontraditional alternatives to traditional VMware, evaluating their ability to run existing workloads in addition to new, potential workloads.
Related Research:

Change Your I&O Focus to AI-First

Back to top
AI is rapidly evolving and will be critical to future I&O organizations. AI is not simply a tool to add to I&O’s toolkit; it has the potential to change I&O’s operational model and strategic importance to the enterprise. Because of the significant changes in I&O that AI will bring, ignoring AI or investing incrementally won’t work. The VMware disruption offers an opportunity to look beyond, to change the I&O vision and to prioritize investments in AI over increased investments in traditional I&O management and automation tools (see AIFRST: An AI-First Framework for Heads of I&O).
This is most suitable when:
  • The I&O organization is not in a highly regulated industry
  • The head of I&O can gain executive support from the CIO
Heads of I&O focused on use of AI in I&O should:
  • Invest in the needed people, process and technology capabilities to speed AI delivery and optimize the human-to-machine experience.
  • Implement adaptive governance mechanisms that can co-evolve with the rate of AI technology change and facilitate experimentation.
  • Establish an AI-oriented learning culture that starts from the top and emphasizes cross-I&O-organization AI mastery.

This research is drawn from previous Gartner research, and conversations between Gartner advisors and clients.
2025 Gartner External Pressures That Cascade to I&O Survey. This survey was conducted online from 22 April through 23 May 2025 to explore the scope and nature of external pressures that cascade down to the I&O function and to examine how I&O leaders are addressing these challenges. In total, 69 I&O and IT leaders participated. Seventeen were from Gartner’s Research Circle (a Gartner-managed panel), and 52 additional responses were from Gartner Peer Community. Respondents from North America (n = 31), EMEA (n = 25), Latin America (n = 2) and Asia/Pacific (n = 11). Qualifying respondents either led, participated/influenced or had visibility into the strategies and investments pertaining to the I&O function. All participants were at the director level or above. Disclaimer: The results of this survey do not represent global findings or the market as a whole, but reflect the sentiments of the respondents and companies surveyed.